05.07.18

Affordable Luxury Real Innovation in Kitchen Design

Work surfaces in the kitchen are the most compelling part of kitchen design.

Work surfaces in the kitchen are the most compelling part of kitchen design.  With innovations in materials both natural and laminate, the array of decors, textures and finishing options, the choice is vast. Selection of surface or surfaces set the entire look feel, functionality and durability in today's modern kitchen.  

Consumers aspire to the kitchen designs and styles they see in dramas and reality TV programs the look is uncluttered with striking surfaces that must perform roles never considered in early built-in kitchen design.    Central to 21st-century homes for dining, food-preparation of course but as consumers work increasingly from home, kitchens become workspaces, meeting areas and often the primary space for entertaining and socialising.  Packed with technology, hi-style appliances, the huge, ubiquitous TV, as well as a boiling tap, water purifiers, charging points for gadgets, kitchens are, for the clear majority of UK consumers, the engine of the home.   Worksurfaces are a vital area for designing for lifestyles, they can  allow kitchen designers to zone, even the smallest kitchen area, to create elegant, tactile and hardwearing multipurpose areas.  

With many UK homes also becoming multigenerational there are opportunities to create spaces that are accessible for wheelchair users – but they key is working with a material that allows adaptability and flexibility of design.  Stand out innovations in the surface market that allow this kind of flexibility, include solid-core super-slim laminates that convincingly mimic natural timbers, marbles, and stones allowing designers to create luxury looks at affordable prices.  These materials offer the added advantage of being incredibly easy to work with on site – there is no need to template away from the kitchen, cut and then install.  Instead, products like our own Evolve, can be installed by competent DIYers, can be used to create open shelving and can be drilled to accommodate drainer grooves for undermount sinks.   At a fraction of the cost of solid marble or granite, the luxury kitchen is now far more affordable.

DRA Media Management

T. 01425 461600 M. 07767 784295 E. deborah@dramm.co.uk S. @dramm W. dramm.co.uk 

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